But who hasn't faked their own death on the internet?

The reports of my death are greatly exaggerated...by myself.

--Mark Twain or something.

so steele is really meachen? who would have guessed?

Interesting marketing ploy. This might work for artists. Their works tend to become way more valuable after they're dead. Trouble is, Once you fake your death, you have to keep up the lie for the rest of your life, so you can never make new works under the same name.

Come back and claim it was participatory performance art.