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Sunday, 4 October 2026
quote [ I don't believe that in America restaurants are capable of achieving a profit anymore.
What he was explaining to me is something I'm heard from restaurateurs across the country in recent years again and again and again, which is, which is that the business model isn't working. We're struggling to stay alive, and in fact, we don't know if we can. ] Are you old enough to remember when families went to "dine out"? The short version of story in extended.
Dylan Alverson, who owns Modern Times, a restaurant in Minneapolis removed prices from his menu. He said it was a protest against a fascist economy. He had been struggling to make a profit at his restaurant for many years.
American restaurants are not capable of achieving a profit anymore. The business model isn't working. They're struggling to stay alive. How to stop monetizing staff and how to stop monetizing customers and make interactions that are based on true hospitality. He wanted to open a restaurant in his neighborhood, to provide a community space that people could use that lived in his neighborhood. And the economy has been making it impossible to continue doing that. He took prices off the menu. By not charging. He had told me 50% of his clientele was not paying for food. He had attracted so many donations that he was effectively more profitable than he had been when he was charging for food. He was doing better financially by letting people pay what they want, by not charging, Removing prices from the menu presented challenges attracting lines of up to two hours of people people trying to get free meals were homeless or had drug problems neighbors fear crime became quite physically exhausting for staff. He returned to a priced menu where the prices represent the lowest price he can charge yet meet expenses, a zero profit margin. The model is to have a restaurant that is using donations to feed people who can't afford to feed themselves while still meeting its bills and paying its employees with the for-profit arm inside that very same restaurant. Staff liked providing service to people who otherwise weren't able to afford restaurants. They appreciated working at a place that was open to everyone in their community, regardless of how well off they were. There was something about it that made their work feel more worthwhile. Modern Times, kinda of went back to the core idea of hospitality, which is just offering comfortable relationships that are formed through inviting people in and feeding them basically. Dylan is interested in providing a space for people to come together, feel human, feel included, feel safe and satiated for a little portion of their day - being really nice to perfect strangers. A business that is founded on trying to treat people with respect and treat them well.
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